How to Exclude Orders by Source Channel in Server-Side Integrations

When setting up server-side tracking in Analyzify, you can exclude specific order types from being sent to GA4, Meta and TikTok server-side integrations. This is done using the Exclude Sales Channels setting.

This is particularly useful if:

• You use Shopify POS and don’t want those sales reflected in your e-commerce reports.
• You create draft orders or internal test orders that you want to exclude from your analytics.
• You want to keep your data clean, consistent, and focused on online checkout conversions.

What Are Shopify Sales Channels?

Each Shopify order has a metadata field called source_name , which indicates where the order was created . Common source_name values include:

How to Find the Correct Source Channel Name

⚠️ It's important to use the internal source_name (not the name shown in Shopify Admin). Here's how:

Step 1

Go to Shopify Orders

In Shopify Admin, go to Orders and click on an order you want to review.

Step 2

View store codes

In the browser’s address bar, add .json to the end of the URL and press Enter.

Example:

https://admin.shopify.com/store/your-store/orders/123456.json

Step 3

Find source_name

Search for source_name. You’ll see something like: "source_name": "web"

Note: Do not rely on what you see under the “Sales Channel” label in Shopify’s UI—this may differ from the actual source_name value required for this setting.

Where to Find the Setting

You can configure this feature during the setup:

1. Go to the Analyzify app .
2. Set up or update your server-side integrations.
3. Click on Settings .
4. Locate the "Exclude Sales Channels" section in Settings.
5. Toggle it ON and enter the source channel names (e.g., draft , pos ) separated by commas.

Once configured, Analyzify will exclude these orders from server-side purchase events sent to those channels. You can update this list anytime even after setup.

Note that you need to complete this action for each integration manually. You have an option to use different settings across those destinations.

If you’re unsure which source names to exclude, reach out to our support team for help reviewing your order data.