Welcome to our advanced Google Analytics tutorials! In this tutorial series, we will cover a range of advanced topics, including filtering IP addresses, linking GA4 with your Google Ads & Google Search Console, content grouping, tracking internal search, referral exclusions, modifying and creating GA4 events via the UI, managing the 'add_payment_info' and 'add_shipping_info' events, and more. So, let's dive in and explore Google Analytics together!
Set up Cross-domain Tracking
See how to set up cross-domain tracking for your multiple websites to achieve the most proper data.
Filter IP Addresses on Google Analytics
See how you can filter IP addresses on your Google Analytics reports by creating custom or predefined filters like a pro.
Link GA4 with your Google Ads & Google Search Console
Learn how to link your Google Analytics account with Google Ads and Google Search Console to improve your data and marketing strategies.
Google Analytics Content Grouping
Learn how to group your content on your Universal Analytics property for a more structured Shopify store.
Track Your Internal Search on Google Analytics
Teach yourself how to track your website searches on Google Analytics and develop better marketing strategies.
Referral Exclusions on Google Analytics
Learn which referrals to exclude from your Google Analytics properties and manage your traffic better (GA4 + UA).
Modify and Create GA4 Events via the UI
Learn how to modify events and create new events based on existing events without changing the site or app code.
Managing the ‘add_payment_info’ and ‘add_shipping_info’ Events
Learn how to manually add the add_shipping_info and add_payment_info events to your reports with GA4 event creation.
